How To Double Your Book Sales In 24 Hours Or Less

Its time to take a big breath because your book is finally done and ready to be sold… You should be extremely proud of yourself as you have accomplished something that most people could only dream of. But the truth is, for most people the hard part is just beginning. Now it is time to consider your next plan of attack: How to get readers and sell books.

For many authors, getting their book to the masses is a more daunting task than actually writing the book. But the fact remains: now that you have a book, the need to obtain readers IS your number one priority. The more readers you reach will guarantee more people talking and referring others to your book, which ultimately means more sales in the end.

This is the exact reason why marketing is such a vital part of the publishing process. Some marketing tactics can take months to perfect, but through my experience I have found one book marketing tool that is quick, easy and will automatically make you and your book look like you belong on the New York Times Best Seller List… A professional looking author website.

A recent study showed that over 89% of people interested in purchasing a book will visit the author website before making the move. This number should be jumping out at you because it means that the deciding factor for 9 out of 10 of your online book sales are dependent on your website.

Unfortunately most people still judge a book by its cover and in this case many people will relate an unprofessional looking website to an unprofessional author; and we all know that is not the case. Poorly designed and unprofessional looking websites are often a major reason most authors are unable to sell more then 500 books over their lifetime.

You have to have a site that is easy to find that your customers can come back to. Otherwise they will lose interest and move on to the next author. If you are not convinced by now here are a few more reasons why a professional website is a fantastic marketing tool.

• Your readers can easily find you amidst the ocean of other sites.

With well over 350 million websites on the web today it is imperative that your site is easy to find for your readers and fans. An easily searched author or book website can mean the difference between being the author who only sells 500 copies and being the author who becomes a best seller in a matter of weeks.

An author site also gives you the unique opportunity to connect with your readers. The easier it is to find your site the better connections you will make with more readers. This gives you the ability to follow up with your readers about any questions or comments they may have.

• An author website will boost book sales.

This is a no brainer! Remember what I said about how 89% of people will visit your website if they are interested in your book. If your site looks great, feels great and is easy for the reader to maneuver around in then… wallah! More book sales. Do not risk the chance of losing customers just because your site is not up to par.

• A website will help you build and maintain a loyal fan base.

Lets face it; your book is awesome and you are inevitably going to start growing a loyal fan base. Although many authors are still using the power mass e-mail’s to connect with their fans, it is slowly becoming a dying art. A well done website will help any author stay in touch with their fan base. I am sure you know how important it is to stay in contact with your readers and an author site is the perfect central point for everyone to stay connected.

• Let your readers know about future books, readings and promotional events.

People love to feel that they are getting the news before everyone else. This is why so many celebrities have such a large following on their fan pages. The more you make it seem that your readers are getting the first look at up coming events, the larger your fan base will grow. It is just simply how it works!

• A professional website is not only imperative to have it’s also quick and inexpensive to obtain.

This is the one thing that many authors do not understand. Because of the vast technological advances on the Internet, it is now possible to create an extremely professional and easy to use website in less then 60 seconds and without breaking the bank. Many people are mislead into thinking that professional websites come at a huge cost and will take months to build… they are wrong. There are now thousands of website templates out there that will make the website building process so easy that even my 87 year old grandmother could tackle. They are instantly customizable, fast, easy and search engine friendly. Sure, free blog building sites are fine… (if you want to look like an amateur), but they are way over used and do not even come close to the professional level that you are striving for.

When it all comes down to it, the amount of sales you get for you book rely on the effectiveness of your marketing strategies. A professional author website is not only an incredibly easy, effective and inexpensive marketing tool, it can help double… even triple your book sales in no time at all.

For more information on how to build your own professional author website please Click HERE

By Kipp Grange